/ The Nature of Common Sense
/ The Nature of Common Sense
Nature doesn’t disappear when we live in the city. We just forget about it.
Before we continue talking about how to protect nature, about responsibility and recycling, we called upon the sense that perfects sight, hearing, taste, smell, and touch — a sense unique to human nature: common sense.
Launched in 2023 at the MINA Museum, “The Nature of Common Sense” set out to place common sense at the very foundation of the act of recycling — inspiring communities in art galleries, cultural spaces, events, and even on television — from ART Safari to the Gopo Awards, and even at the stadium.
Nature doesn’t disappear when we live in the city. We just forget about it.
Sometimes we forget so completely that we fail to give back the only thing it truly needs: Common sense.
- Directed by: Dacian Foldi @thestoryalist
- Muse: Ana Maria Bucura
- Voice: Victor Rebengiuc
The message of common sense has reached over 6 million people:
- 7.5K visitors at MINA Museum
- 15K visitors at Art Safari
- 423 TV airings on TVR
- 100 media appearances
- 27K views on YouTube
- 2 nominations at the PR Awards